Client : Genentech, a subsidiary of Roche is a biotech company that pioneered the field of recombinant DNA technology. Genentech, with 12K+ employees, has been on Fortune’s "100 Best Companies To Work For" list for 17 consecutive years, which speaks to it’s quality of employee engagement, company culture, employer brand and overall purpose.
Need : As an industry leader that prides itself on being a top employer Genentech knows that celebrating and appreciating employees contributes to a highly effective team.
Strategy & solutions : These installations showcase their National Sales Meetings, Rewards and Recognition events, as well as, how the Commercial team improves the lives of patients every day. Each wall display is carefully designed to include members from all the business units and brands, as well as, accurate and timely facts, information and visual storytelling.
project #1 : Field Focus Display
12’ x 4’ colorful and engaging wall display that celebrates teams across the organization and highlights achievements.
project #2: Commercial Story Display
Billboard sized graphic that lives at viewer’s eye-level allows this 18’ infographic tell the story of the how cancer fighting drugs that Genentech produces are improving the lives of patients with even the rarest forms of cancer everyday.
project #3 : Rewards and Recognition Display
Floor to ceiling multi-panel wall design and with accompanying movies that showcase employee achievements.
Role : Art Director, designer, and producer